James Kalina

A Note From The Owner

I've always had the idea that professionalism and luxury are not congruent. I have never considered myself to be "professional" or a "service provider". I am an artist. Every aspect of my life I've gone against the grain and pushed the status quo on what was "acceptable" or "professional". As a musician growing up and someone who despised traditional education, I have always had a punk rock, non-conformative attitude in everything I do; like it or not.

I strive for excellence, not perceived professionalism. There's a salon on every corner working tirelessly to please others and bow down to ridiculous "standards" that only box them in with everyone else. I am building something different, something unique. Luxury, but through the lens of authenticity. Art. Subjective, raw, art. Not just another hair salon.

I am building a brand that feels expensive, yet comfortable and real. People have been telling me how to behave and build my career my entire life, and this is the moment I break free from that. My goal at Emaline is to offer a brand you can connect with in a space that heightens your senses and brings you great emotional joy, all while creating the best hair possible in the Atlanta market.

Welcome to Emaline. For the few.

— James Kalina